On a Growth Curve with Video Entertainment

Released on: February 13, 2008, 11:55 am

Press Release Author: iemotion GmbH

Industry: Entertainment

Press Release Summary: Birthday child bendecho registers over 20 million page views
per month.

Press Release Body: Exactly one year ago bendecho was launched as the first German
speaking aggregator for entertaining video content. Ever since, the project has been
elating hundreds of thousands of surfers with its clip selections from YouTube,
Metacafe and Dailymotion month after month.

By now bendecho (www.bendecho.com) registers 1.5 million monthly visitors and over
20 million page views - a result that the creators mainly accredit to the innovative
"best of" approach of the service. Instead of offering another platform for
uploading videos, bendecho collects the audience's favorites from the established
portals. The decisive factor for the automatic content selection is the activity of
the community, which has grown to 30,000 users. Hundreds more join daily, even
though bendecho can be used to the full extent without registering.

In January 2008 it was "Roll the film!" on the international stage: The English
speaking offshoot started up successfully and is adding more and more to the 10
million video views per month. Dominik Hettich, CEO of the Munich-based Media agency
iemotion, wants to use this momentum for additional localized versions, as well as
placing the Web 2.0 features of the platform more in the foreground.

However, the self-financed project will remain independent, as Hettich continues:
"Through the organic growth, we are able to develop the concept and the brand
deliberately, and contribute to the qualitative selection of the internet's video
content more effectively".

bendecho is not the first successful webvideo project by iemotion: With ZapArena
(www.zaparena.com) the company already started one of the first search engines for
entertainment content in 2006.

Web Site: http://www.bendecho.com

Contact Details: iemotion GmbH
Dominik Hettich
Joseph-Dollinger-Bogen 14
80807 Munich
Germany

phone: +49 (0)89/32356420
mail: presse@iemotion.de

  • Printer Friendly Format
  • Back to previous page...
  • Back to home page...
  • Submit your press releases...
  •